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Krystal

Krystal vs Bluehost

Another one of the EIG/Newfold litter of 80+ brands that specialises in upselling. That's why more and more clients are choosing Krystal over Bluehost.

4.9 out of 5 based on 1,735 reviews

How do we stand up against Bluehost?

Compare our main features at a glance

Krystal
HeadquartersLondon, UK
Infrastructure ProviderKatapult by Krystal
OwnershipFamily Owned
Number of hosting brands
  1. Krystal
  2. Katapult
Environmental Credentials
  1. 100% renewably powered
  2. B Corp Certified
  3. 1% for the Planet
Introductory Pricing StructureNo
Trustpilot Rating4.9

Switch to Krystal today without losing any of the money you've already paid Bluehost

With our free Switch Credits, we will credit the remaining value of your existing plan and term, so you’re no longer locked in. Not with Bluehost? Switch Credits are also available to clients of 42 other large hosting companies.

Bluehost - a quick history

Bluehost was one of the earliest web hosts. Since its Founder sold out to EIG in November 2010 and then quit in 2011, the company has gone through numerous 'consolidation' (redundancy) exercises and is now on its 6th CEO in 12 years. (Krystal's had the same CEO for 21 years)

Over the years Bluehost has also been subject to varioussecurity breaches. Security shortfalls have also been noted via independent one click client-side vulnerability testing.

Why choose Krystal over Bluehost?

Ethics

Customers complain that Bluehosts's system is packed with continuous upsell pitches and sneaky introductory offers, a common issue with large hosting corporations (see also: GoDaddy & HostGator). We've found the Bluehost registration form counter intuitive and designed to encourage you into buying expensive extras that you won't need (an unethical sales tactic that psychologists call “dark patterns”), while the website and customer journey is littered with upsell proposal banners, popups and sneaky links.

Renewal shock

Because Bluehost entices clients in with a low introductory price, their customers find that they can be shocked by the huge increase in price once it reverts back to their ‘regular rate’ come renewal time. What’s more, Bluehost makes it virtually impossible to find out what that “regular rate” is until you’ve signed up, as they keep it hidden within the control panel. They don’t make it easy to leave either - if you wish to cancel your account and retain your domain, they charge a fee. Clients have reported being unable to get a refund when stung by an expensive renewal, even if they’ve contacted them the same day. They’d rather hold clients' money than do the right thing.

Transparency over trickery

We’ll never use low introductory pricing that might go up as much as 256% on renewal (here’s looking at you GoDaddy). Avoid a painful renewal with our Switch Credits initiative.

Features

Bluehost doesn’t offer ticket support! This makes it nigh on impossible to follow up on complex service issues and escalations. Krystal clients often tell us they love the convenience and transparency of our support ticket system.

Bluehost also only offers free migrations for WordPress whereas we’ll help you move over from cPanel too.

Performance

Bluehost doesn’t provide an uptime guarantee, which doesn’t sound like the actions of a company confident in its own reliability. (We offer a 99.99% one)

If you’d like your hosting to reach an international audience you might be disappointed at Bluehost as there’s no option to choose which datacentre your service is located in. If your readers come from other regions, they could face having a (very) slow site. Krystal offers 4 global locations.

Backups

The entry-level plans don’t have the best backup solution. Bluehost says it creates backups ‘as a courtesy’, which doesn’t sound very…reassuring. Just 3 backups and they can’t assure you they’ll have them. If you want extra website backup options (e.g. on-demand backups), you have to purchase their expensive backup add-on. Krystal provides 31 daily backups as standard, with business plans having 120 backups taken every 4 hours to a dedicated offsite location.

Bluehost addons (also known as ‘standard features’ at Krystal and FREE):

  • Dedicated IP: $5.99 per month
  • Premium SSL Certificates: Starting at $89.88 per year
  • SpamExperts Mail Filtering: $2.99 a month per domain name
  • Microsoft 365: Starting at $59.88 (Essentials)
  • Privacy: $15.00 Domain Privacy per domain per year
  • SiteLock: Starting at $71.88 per domain per year
  • SEO Tools: Starting at $71.40 per year
  • Codeguard Basic: $35.88 per year
  • Expired Account Reactivations: $30.00

Brands

Despite being a well-known brand, Bluehost is just another cog in the enormous and many-faced corporate machine that is EIG/Newfold. Bluehost was acquired by EIG in 2010. Conveniently, after 13 years, there’s still no mention of it on Bluehost’s About Us page!

This is a manoeuvre EIG pulled many, many times building up a catalogue of over 80 different hosting brands! They buy a company but keep it trading under the same name and legal entity so clients don’t know where their money is going (clue: it’s going into EIG/Newfold investors’ pockets). It’s also a great way to have clients ostensibly buy ‘highly recommended’ 3rd-party services and products that are actually owned by the same umbrella company, putting even more money into those investors’ pockets.

EIG itself ended up merging with Web.com and morphing into a new brand identity; Newfold. Same approach to treating clients, same back catalogue of brands, different name.

Krystal has no investors, is family run and has never paid a dividend, so we can reinvest profits into the service.

Krystal Brands

Newfold Digital Group

+ more than 70 others

Taken from the Newfold Digital Group

Information correct as of

02 Oct 2023

Looking for more reasons to pick Krystal?

Check out 3 Good Reasons or our Reviews page, and if you're currently with Bluehost and would like to leave our Switch Credits will compensate you for any unused time so you're not out of pocket. We'll even help you move over.

Choose the right plan for you

They all include award-winning UK support, flexibility to upgrade or downgrade, and our 60-day, no-quibble money-back guarantee.

  • Amethyst

    £7 /month

    Perfect for personal and hobby sites without breaking the bank.

    Buy Amethyst

    Standard performance

    • 1 site hosted

    • 10GB NVMe storage

    • Unlimited mailboxes

    • Unlimited bandwidth

    • Daily backups

    • Free SSL certificates

    • Standard phone support

  • Ruby

    £11 /month

    Suitable for freelancers and professionals with larger resources.

    Buy Ruby

    Enhanced performance

    • 5 sites hosted

    • 25GB NVMe storage

    • Unlimited mailboxes

    • Unlimited bandwidth

    • Daily backups

    • Free SSL certificates

    • Free domain

    • Standard phone support

  • Emerald

    £19 /month

    The perfect starting point for small businesses and startups.

    Buy Emerald

    High performance

    • Unlimited sites hosted

    • Unlimited NVMe storage

    • Unlimited mailboxes

    • Unlimited bandwidth

    • Free SSL certificates

    • Free domain

    • Standard phone support

    Premium features

    • 4-hourly backups

    • PCI DSS scan compliant

    • Super low contention

    • Resource boost

  • Sapphire

    £37 /month

    Ideal for more complex websites with higher resource needs.

    Buy Sapphire

    Very High performance

    • Unlimited sites hosted

    • Unlimited NVMe storage

    • Unlimited mailboxes

    • Unlimited bandwidth

    • Free SSL certificates

    • Free domain

    Premium features

    • Emergency phone support

    • 4-hourly backups

    • PCI DSS scan compliant

    • Super low contention

    • Resource boost

  • Diamond

    £67 /month

    Excellent for demanding and popular websites that have a lot traffic.

    Buy Diamond

    Ultra performance

    • Unlimited sites hosted

    • Unlimited NVMe storage

    • Unlimited mailboxes

    • Unlimited bandwidth

    • Free SSL certificates

    • Free domain

    Premium features

    • Emergency phone support

    • 4-hourly backups

    • PCI DSS scan compliant

    • Super low contention

    • Resource boost

  • Tanzanite

    £97 /month

    The best choice for mission-critical websites with ultra-high traffic.

    Buy Tanzanite

    Extreme performance

    • Unlimited sites hosted

    • Unlimited NVMe storage

    • Unlimited mailboxes

    • Unlimited bandwidth

    • Free SSL certificates

    • Free domain

    Premium features

    • Emergency phone support

    • 4-hourly backups

    • PCI-DSS scan compliant

    • Super low contention

    • Resource boost

Not sure which plan is right for you?

We’re happy to help you find the perfect hosting plan. Compare our plans or get in touch for honest advice without sales tactics or upsells.

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100% green web hosting

Yes, we obsess over our tech. But we also protect our planet.

Green energy

We use Ecotricity for our power, the first company in the UK to offer true 100% renewable energy.

Green data centres

All power consumed at our data centres comes from 100% renewable sources. All centres have achieved a PUE (Power Usage Effectiveness) rating of at least 1.2.

Green purpose

We work with key partners including Ecologi, veritree and 1t.org to create a path to a cleaner future. We balance profit with purpose and are a Certified B Corp.

Green leadership

We work as a beacon for positive change, so we help our staff go green by offsetting their lifetime carbon footprint, and encourage our industry to adopt a planet-first approach.

Join 35,452 happy clients running on our premium, planet-first B Corp web hosting

  • Nike
  • NHS
  • Cadbury
  • Financial Times
  • Cath Kidston
  • Iceland
  • Independent
  • Daikin

Our clients say we're Excellent

4.9 out of 5 based on 1,735 reviews

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  • Krystal just do everything well

    Very well. Outstandingly well. Whether it be hosting, tech support, or domain-related, they are responsive and extremely competent. I have no intention of moving any of my domains or sites anywhere else.

    Allister Duncan

    2023-04-27

    Read review
  • I honestly can’t recommend Krystal enough

    I spoke to Steven in Support, who was helpful beyond my expectations, exploring various options with me and talking me through every step to upgrade my IT to make it as easy as possible. I honestly can't recommend Krystal enough if all their employees are as helpful as he has been!

    Tina Sood

    2023-06-22

    Read review
  • Shine on, Krystal Hosting

    Been with this hosting company for a number of years, and always found them caring and professional. And, of course, they provide a great service. Well done, Krystal. You are a shining example of something we had back in the day, but sadly seem to have lost in the here and now.

    Rod Mitchell

    2023-04-06

    Read review
  • 10/10 every time

    Yet again Krystal came to our rescue in helping to resolve a technical problem way beyond our understanding. Tristan took as much time as was necessary to resolve the issue. 10/10 every time, no matter how big or small the problem is.

    Sy Whitehall

    2023-04-14

    Read review
  • One of the best companies I have ever used

    Their customer service is phenomenal. They are always so incredibly helpful and so prompt in their replies.

    Selina Westerman

    2023-05-25

    Read review

Exceptional support

Our award-winning support team are gifted problem solvers. Get in touch for fast, effective and honest responses that genuinely help.

1,358

Tickets

(last 7 days)

  • 7 hours average resolution time
  • 63% solved in first response

214

Calls

(last 7 days)

  • 5 minutes average call duration time
  • < 30 seconds hold time target

1,315

Live Chats

(last 7 days)

  • 9 minutes average wait time
  • 45 minutes average resolution time

Last updated: Today at 09:08

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